Are You Listening?
I was speaking with a client not too long ago and he mentioned that even though his marketing was driving leads to the firm, a large percentage of the cases were either shopping or were rejected during the intake process. Because this had been going on for some time, I suggested he might want to...Read more.
We Don’t Truly “Vacate,” But Why We Really Should
For some reason this article was the hardest to write, but also the one I felt needed to be written the most. It applies to so many different areas of our marketing and our practices/management and our lives. And most of all, it is the truth. Sometimes the truth hurts. But here goes! WE DON’T...Read more.
CRM | Law Firms Should Market to Current Clients
Guest blogger Jeanne Frazer just had an article published on the importance of Client Relationship Management and Marketing for law firms. The article offers a few great ideas for staying “top of mind” with clients. Click here to read the full article....Read more.
Who Needs Consistency, Anyway?
I follow a lot of legal and political discussions around the U.S. It is fascinating to see how inconsistent laws can be from state to state or even city to state. There have been quite a few recent discussions related to changing workers’ compensation laws—specifically in North Carolina and Illinois. Many of the line items...Read more.
Can’t Stop the Train
Do you ever feel like the world is spinning so fast you just can’t keep up? It seems that the pace of change has increased over the last 20-30 years, making many people uncomfortable. A good percentage of humans are change averse, and the pace of change has forced many to reinvent themselves and their...Read more.
Toto, We’re Not in Kansas Anymore! – Tornadoes, Summer 2011 and Turning 90!
I was sitting here reflecting on the natural disasters of the past month – the tornadoes that have greatly affected the south east, especially those in Alabama, and the releasing of the levees by the Army Corps of Engineers along the Mississippi River to reduce the flood waters. I am struck by how many people...Read more.