Buzzworthy?

By guest blogger Jeanne Frazer, President, vitalink® Buzzwords become buzzwords because they strike a cord. While they’re hot, phrases like “win-win,” “think outside the box,” “convenient location,” “free consultation,” all make the user appear to be on the “cutting edge.” But what happens when you are using a buzzword past the expiration date? You lose clout and...

What Has Your Marketing Firm Done for You Lately?

Author Lauren Black provides suggestions of things your marketing firm should be doing to ensure you achieve success in marketing your law firm....

Write to Market Your Law Firm

Guest blogger Jeanne Frazer provides information on using books, articles, blogs and more to market your law firm....

How to Survive the Economic Hurricane

Despite the gloomy economic outlook, there is some “good” news that you should keep in mind. The caseload for most personal injury law firms is not dropping....

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How to Control Your Law Firm’s Reputation
January 28, 2023
You work hard for your clients. The lawyers on your team are experienced and hardworking. You achieve good outcomes for your clients. Do you really need to learn how to …
How Important Are Reviews for Law Firms?
January 10, 2023
According to research compiled by National Law Review, 90% of consumers consider reviews when making their buying decisions after conducting a Google search. So how important are reviews for law …
How Your Law Firm Can Leverage Social Media
January 10, 2023
Your law firm’s next customer is probably sharing their legal problems with friends on social media. By learning how your law firm can leverage social media, it will be easy …
Guide to Case Management Systems for Small Law Firms
January 10, 2023
All law firms, no matter their size, seek to maximize their profits. After all, there’s no reason to throw money toward cases that are unlikely to be successful or to …
How Do Law Firms Build Brand Awareness?
October 22, 2022
According to an IBISWorld report on the legal industry, nearly 450,000 law firms in the United States provide services to clients. And according to the American Bar Association, about 25% …
Marketing Ideas for Small Law Firms
August 26, 2022
You’re small, but you’re a force to be reckoned with — and you want the world, especially potential clients, to know what you are capable of. Getting your name out …
How Do Lawyers Get Clients?
March 17, 2022
Even the most effective attorney in the world cannot run a successful firm or business without clients. Legal expertise and the ability to secure generous settlements are vital skills for …
How to Grow a Law Firm
March 3, 2022
Many consultants and marketing companies take a cookie-cutter approach when a client asks how to grow a law firm. Every law firm is unique, so we don’t have fill-in-the-blanks marketing …

Tag: attorney marketing