The Ultimate Guide to Case Management Systems for Law Firms
Successful law firms know which practice areas are profitable and which are not. They focus resources to help practice areas that are growing or adding practice areas they believe will produce the most revenue. An effective case management system makes this easier to accomplish. Through this system, you can track and measure how much your...
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GreenRope vs. Infusionsoft and Hubspot: What’s the Best CRM for Your Firm?
With the slowing economy, many firms are having a harder time recruiting new clients. No matter how the economy performs, greater efficiency in client development is always a good idea. A Customer Relationship Management (CRM) software package system helps make that possible. Efficiency is especially important now, because it may help you increase the number...
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Keys to Successful Law Firm Management
Your legal skills and knowledge of your field may be top-notch, but that is only one aspect of building a successful legal firm. Just as essential is focusing on your law firm’s management to ensure that your firm grows and runs in a manner that builds success over time. Successful law firm management means putting...
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Why Your “Soft” Skills are Your Most Powerful Tools
“Soft” skills get a bad rap. Think back to the days before you were licensed to practice law and how important it was to list real, concrete skills on your resume when applying for a job. If you’re like many job applicants, you started listing things like “ability to listen” or “enthusiastic collaborator” only after...
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Your Brand is Not Just a Logo
I’m sure this won’t shock you, but attorneys often resist thinking about things like their brand. They hear the word and automatically associate it with something unimportant and treat it as an afterthought. Many attorneys associate the word “brand” with their logo. It’s time to change that. It is important to put real thought...
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Is Your Law Firm Marketing Budget Working?
Many attorneys are skeptical about marketing. In many cases, it’s only after being told repeatedly how important it is to establish an online presence that a firm will allocate part of its budget towards a marketing campaign. And once they have, they are in a constant state of worry over whether they’ve made the right...
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Marketing Gets People in the Door – What You Do Afterwards Is What Grows Your Firm
Growing your firm means getting more clients. It’s natural for any law firm to look to the world of marketing to get the word out about its services. Marketing works, and your firm should always be mindful of its outreach efforts. But what is too often overlooked is the fact that growing and retaining clients...
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How to Control Your Law Firm’s Online Narrative
Few attorneys are thrilled with things like websites or social media platforms. Web development is not something they teach in law school, and most attorneys know only that their clients can shoot themselves in the foot by engaging on social media while facing legal issues. But it’s vital for every law firm to embrace this...
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Who You Are is Your Law Firm’s Most Important Asset
Attorney Lauren Currin, President of LMA, shares knowledge gained from her experience. Here are a few stabs at how you brand your law firm… You’re honest, compassionate, hard-working and dedicated. You care about your clients and fight to get them real results. Does that sound familiar? It does not take a psychic, nor does it...
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If You Build It, Will They Come? Is Your Website Obsolete?
The thought of putting a baseball field in the middle of nowhere and having fans come, like in the movie Field of Dreams, is like it used to be with websites. Everyone was rushing to put their “brochure” online in the form of an informational law firm website on the internet. Fear of not having...
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