As Neil Murray mentioned in his guest blog today, distracted driving is an ongoing concern and has the potential to impact all of us. If you manage a law firm – especially one focused on personal injury – ending distracted driving is one of those issues that you may want to champion by becoming a safety advocate. The National Safety Council and FocusDriven team up each April to promote National Distracted Driving Awareness Month. For 2011, they are having a video contest to raise awareness. Participants submit a 3-minute video on distracted driving (due by March 31). Winners receive a cash award and their video will become a national public service announcement (PSA).
We would recommend you promote this contest to your website visitors and blog readers. It will raise their awareness of the issue and potentially drive traffic to your website. And don’t forget to include educational articles on the subject for your readers, as well. Causes such as this one are a great way to gain some low cost exposure and promote safety.