If You Build It, Will They Come? Is Your Website Obsolete?
The thought of putting a baseball field in the middle of nowhere and having fans come, like in the movie Field of Dreams, is like it used to be with websites. Everyone was rushing to put their “brochure” online in the form of an informational law firm website on the internet. Fear of not having...Read more.
The Face of Business: Doing Business with People
People have always enjoyed doing business with people. Prior to the industrial revolution we purchased goods and services from local professionals in storefronts. It’s only been in the last 100 years or so that we’ve ventured away from this, doing business instead with large faceless companies that we consider successful not because of our personal...Read more.
Growing Your Law Firm in 140 Characters or Less
Can answering Twitter’s ambiguous question, “What are you doing?” actually be an effective marketing tool for attorneys? You’re a law firm, after all, not a local yogurt shop tweeting the flavors of the day. If used well, however, those 140 characters or less can be leveraged to boost both your professional growth as well as...Read more.
The Rules Have Changed
New technologies, especially those in the rapidly evolving social media realm, have led to a whole new set of legal and ethical questions. Law makers simply cannot keep up with the pace of change. As new issues arise, it’s fascinating to see how they are addressed. In October, the National Labor Relations Board (NLRB) filed...Read more.
Write to Market Your Law Firm
Guest blogger Jeanne Frazer provides information on using books, articles, blogs and more to market your law firm....Read more.