What Is Your “Experience”? – Creating a WOW Client Experience
Have You Thought About Your Firm’s “Experience” Lately? Recently I found myself in a very unusual situation.  I found myself as the patient and potentially the client in a medical malpractice law suit.  So, in order to make a very long story short, suffice it to say, my perspective and my life have been VERY...
Read more.
WINDING DOWN & GEARING UP – Strategic Marketing & Law Firm Development
As the end of 2017 is fast approaching, (yes it will be here before you know it, Christmas is just around the corner) we all need to take a long look at our “to do” lists for 2018 and then really start planning for the New Year.  For those of you who attended PILMMA in...
Read more.
Which Came First the Chicken or the Egg?
Which came first, the chicken or the egg?  How to build sustainable law firms and leave a legacy. This age-old question befuddled philosophers, humanitarians and the great minds of many centuries.  Ok, probably not the great minds of many centuries (they’ve been worried about curing polio, small pox and cancer and things like that….).  But,...
Read more.
How to Move from “Client Service” to “Client Experience”
Have you ever wondered how the “it” firms got that way?  How they took it to the next level?  Did you always just assume it was because they outspent their competitors on TV, internet marketing, social media and PPC advertising? I hate to tell you, their “secret” is far simpler than that. They got to...
Read more.
Get Your Firm Check-Up!
As we all attempt to survive the heat wave that has accompanied the dog days of summer, it is still vitally important to your law firm’s development that you take some time to review your progress and evaluate what your next steps might need to be. Human nature has us start the year with gusto...
Read more.
Heading In The Right Direction – Follow The Yellow Brick Road!
With PILMMA just around the corner, there is no time like the present to set your GPS for the “yellow brick road” to New Orleans.  It will definitely get you and your law firm heading in the right direction with regards to firm development and marketing.  Too often we take for granted our firm development...
Read more.
One Minute Firm Development: You Created a Budget, Now What?
I don’t know about you, but no part of law school taught me about business development and financial planning and management.  But the truth is, if you own a law firm, then you’re not only a lawyer, but also a business person.  Most law firms put servicing clients and new client development at a higher...
Read more.