The Ultimate Guide to Case Management Systems for Law Firms
Successful law firms know which practice areas are profitable and which are not. They focus resources to help practice areas that are growing or adding practice areas they believe will produce the most revenue. An effective case management system makes this easier to accomplish. Through this system, you can track and measure how much your...
Read more.How Apple’s Empathetic Customer Service Can Change Your Firm’s Client Experience
Last year Apple earned $18 billion in in net profit on sales of $74.6 billion, breaking even its own predictions. Most of us would agree that Apple makes a superior product compared to those of its competitors, but customer loyalty, which comes directly from its customer service, is what really sets it apart from the...
Read more.GreenRope vs. Infusionsoft and Hubspot: What’s the Best CRM for Your Firm?
With the slowing economy, many firms are having a harder time recruiting new clients. No matter how the economy performs, greater efficiency in client development is always a good idea. A Customer Relationship Management (CRM) software package system helps make that possible. Efficiency is especially important now, because it may help you increase the number...
Read more.Keys to Successful Law Firm Management
Your legal skills and knowledge of your field may be top-notch, but that is only one aspect of building a successful legal firm. Just as essential is focusing on your law firm’s management to ensure that your firm grows and runs in a manner that builds success over time. Successful law firm management means putting...
Read more.Why Your “Soft” Skills are Your Most Powerful Tools
“Soft” skills get a bad rap. Think back to the days before you were licensed to practice law and how important it was to list real, concrete skills on your resume when applying for a job. If you’re like many job applicants, you started listing things like “ability to listen” or “enthusiastic collaborator” only after...
Read more.Your Brand is Not Just a Logo
I’m sure this won’t shock you, but attorneys often resist thinking about things like their brand. They hear the word and automatically associate it with something unimportant and treat it as an afterthought. Many attorneys associate the word “brand” with their logo. It’s time to change that. It is important to put real thought...
Read more.Is Your Law Firm Marketing Budget Working?
Many attorneys are skeptical about marketing. In many cases, it’s only after being told repeatedly how important it is to establish an online presence that a firm will allocate part of its budget towards a marketing campaign. And once they have, they are in a constant state of worry over whether they’ve made the right...
Read more.Marketing Gets People in the Door – What You Do Afterwards Is What Grows Your Firm
Growing your firm means getting more clients. It’s natural for any law firm to look to the world of marketing to get the word out about its services. Marketing works, and your firm should always be mindful of its outreach efforts. But what is too often overlooked is the fact that growing and retaining clients...
Read more.How to Control Your Law Firm’s Online Narrative
Few attorneys are thrilled with things like websites or social media platforms. Web development is not something they teach in law school, and most attorneys know only that their clients can shoot themselves in the foot by engaging on social media while facing legal issues. But it’s vital for every law firm to embrace this...
Read more.Who You Are is Your Law Firm’s Most Important Asset
Attorney Lauren Currin, President of LMA, shares knowledge gained from her experience. Here are a few stabs at how you brand your law firm… You’re honest, compassionate, hard-working and dedicated. You care about your clients and fight to get them real results. Does that sound familiar? It does not take a psychic, nor does it...
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