How to Improve Your Referral Process for Law Firms
Referrals are a vital source for client development, so how to improve your referral process for law firms is something all private attorneys should consider. Depending on your practice area, the majority of your cases could come from multiple referral sources. You may be tapping into a small part of the potential clients you could...
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What Does a Law Firm Consultant Do?
There is no lack of consultants in our stay-at-home, “gig economy,” but what does a law firm consultant do? A consultant is someone with expertise who is hired to address a specific problem. Our law firm consultants have the knowledge and experience to provide your firm with expert consulting services when needed, and without the...
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Top 4 Law Firm Marketing Strategies
Each law firm has unique marketing needs impacted by multiple factors. The ideal structure of your marketing should be developed with the help of a law firm marketing consultant. However, there are some strategies that are a good fit for most law firms looking to expand their marketing reach. We offer four great ideas to...
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Four Steps to Personalization – Plan Your Work and Work on Your Plan
LMA works with clients to create an effective strategic marketing plan and helps them put it into action. Properly executed, it will help you build brand awareness, trust, and credibility; improve conversion rates; and skyrocket your ROI. When the plan properly matches your firm’s abilities with the market’s wants and needs, the sky’s the limit....
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The Ultimate Guide to Case Management Systems for Law Firms
Successful law firms know which practice areas are profitable and which are not. They focus resources to help practice areas that are growing or adding practice areas they believe will produce the most revenue. An effective case management system makes this easier to accomplish. Through this system, you can track and measure how much your...
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How to Improve Law Firm Profits
You can improve law firm profits in any number of ways. Depending on your situation, you may have several issues that are causing problems. You need to step back and diagnose the issues, then prioritize what you should do when. Lawyers Marketing Associates (LMA) can help you determine the underlying problems, choose the right solutions,...
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How to Cut Law Firm Costs and Generate More Income
If your practice has suffered because of the COVID-19 pandemic, how to cut law firm costs is no longer something to consider. You need to do it. If your firm is on solid ground as the pandemic grinds on, cutting costs will improve your bottom line. With the right kind of cost-cutting, you could save...
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How to Cultivate Your Attorney Referral Network
Attorney referrals are key to your law firm’s success. They can be a prospect pipeline that can keep you busy now and for years into the future. This kind of network must be seeded, nurtured, and fed before the clients ripen and you can reap your harvest. A referral network requires an ongoing commitment that...
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How Apple’s Empathetic Customer Service Can Change Your Firm’s Client Experience
Last year Apple earned $18 billion in in net profit on sales of $74.6 billion, breaking even its own predictions. Most of us would agree that Apple makes a superior product compared to those of its competitors, but customer loyalty, which comes directly from its customer service, is what really sets it apart from the...
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The Fundamentals of Running Your Law Firm as a Business
You’re providing a professional service, but your firm essentially acts like a business. You’re selling that service, and like other service providers, you need to make a profit to survive. A successful firm has many moving parts. LMA can help you make sure you have all the necessary parts and they’re working smoothly. LMA partners...
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